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CodeGeeko

Namma-Marketing-Case-Study
Namma-Marketing-Case-Study

Project Details

CodeGeeko, an innovative elearning platform specializing in real textbased programming with life values for kids, sought our expertise to enhance their social media presence from scratch. As a new player, their goal was to reach parents and attract students by showcasing the unique gamified approach to teaching programming and life skills.

Our role was to guide them in identifying the right content strategy, focusing on educational posts that resonate with parents. We created engaging graphics and edited videos, ensuring they aligned with CodeGeeko's vision of providing topnotch coding education.

Challenge

With no prior social media presence, CodeGeeko struggled to define the type of content that would captivate their target audience—parents looking for coding platforms for their children. They needed to balance educational messaging with engaging visuals and increase awareness around their platform.

Solution

We devised a content strategy that positioned CodeGeeko as an educational leader in textbased coding for kids. Here’s how we helped:

- Created dynamic and engaging graphics tailored to their brand.
- Developed and edited educational video content to showcase their gamified learning approach.
- Designed a content plan that included posts on coding, life skills, and testimonials from students and parents.
- Suggested content formats that resonate with parents, such as success stories, coding tips, and the benefits of learning programming early.

Namma-Marketing-Case-Study

Educating was the sole purpose for these posts.

48% - increase in website traffic
23% - more course signups
17% - rise in inquiry rates
22% - growth in video shares

Results

We helped CodeGeeko build a strong foundation on social media, significantly enhancing their engagement and visibility. Within the first three months, we achieved a 400% increase in inquiries, boosted educational video views by 60%, and amplified post engagement by 35%, which led to a notable rise in inquiries and course signups.

1.09% CTR
13% less CPA
133% ROI

From The Client

The Namma Marketing team played a crucial role in shaping our social media presence when we were starting from scratch. They helped us understand what type of content to produce and guided us in engaging our audience effectively. Their creativity with graphics and videos brought our educational mission to life.

author
Divyashree
CodeGeeko